![]() ![]() A Business Model is “A term of Art” (Lewis, 2014). We have already seen why the concept of the Business Model is so important, but this does not mean that there is still confusion about what it really means. Fig.1: Ngram of usage of the term “Business Model” from Google Books. Reference List Business Models: The origins.Ī look at the Google Ngram viewer for the term “Business Model”, shows that its usage is pretty recent, with a steady climb around the first dot.com bubble, where the wording “Business Model” was sometimes even abused, as many newcomers filled the market with IPOs, presenting ideas of businesses rather than demonstrated economic results. ![]() Leaders for Humanity with Carol Sanford: The Regenerative Paradigm- Creating A Better Future for Allĥ. ![]()
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